about usJacquette M. Timmons is Not Your Typical Financial Coach & Speaker
She goes beyond the numbers to help you understand how your emotions and beliefs shape your relationship with money
Our Company HistoryWhy I Started My Work Linking Finances & Behavior
After many years in financial services, I realized that true financial success isn’t just about following numbers, formulas, and spreadsheets. It’s about understanding the emotions, habits, and behaviors that drive every financial decision.
When the stock market crashed in 1987, I saw firsthand how differently financial professionals reacted – some panicked, others remained calm. That moment revealed a profound truth: money is deeply personal, and our relationship with it influences everything we do.
It also showed me that while I couldn’t control the markets, I could help people take control of their financial mindset. By shifting behaviors, breaking unhelpful patterns, and making intentional choices, they could create financial stability and success – no matter what income bracket they fall in or how the stock market is performing.
With this insight, I founded my practice as a financial behaviorist to help professionals and entrepreneurs bridge the gap between money and human behavior so that they can build wealth with confidence and clarity.
My MissionI’m committed to helping you uncover the human side of money, so you can:
Understand how your emotions and behaviors impact your financial decisions
Achieve greater confidence and clarity to rewrite your money story
Become (more) successful, profitable, and not broke
“Working with Jacquette is a breath of fresh air and a boost of confidence around a challenging topic. My money relationship won’t change overnight and I really appreciated the concrete action plan I was able to set up for myself after our [engagement]. Have clear questions I can ask as well as several key phrases to remind myself when scarcity gets overwhelming has alleviated my anxiety already. If you’re not sure how to move forward with your sticky money relationship, work with Jacquette, you won’t regret it.”
- Heidi E. Johnson
Meet Jacquette M. Timmons, Financial Behaviorist
Hello, I’m Jacquette M. Timmons – a financial behaviorist with over 38 years in the financial world and 24 years spent helping individuals, entrepreneurs, and professionals make confident, purpose-driven financial choices.
With a background that blends a marketing degree, an MBA in finance, and experience working with high-net-worth clients, I bring a unique perspective to financial coaching. I merge creativity, empathy, and strategic thinking to guide you beyond the numbers and connect with the emotional and behavioral aspects of your financial journey.
I’m slightly obsessed with helping you understand that financial success isn’t just about what you earn or save – it’s about understanding your relationship with money, how your beliefs and emotions shape that relationship, and ultimately, how to rewrite your money story.
Let's start the conversationBecause the truth is
No spreadsheet tool, financial calculator, or budget app will work – until you understand the human side of your finances. How you think, feel, and behave with money must be addressed first.
Book 1:1 coaching for a thoughtfully crafted framework to help you deep dive into your money behaviors and make an action plan.
Read my blog for thought leadership, behavioral insights, practical advice, and inspiration on all things money, finance, and you.
Explore my speaking engagements for your next corporate event or conference.
Listen to my podcast for deeper insights into the psychology, emotions, and math of money – and what to do about it.
A Book About Money Relationships for Couples
At the core, our relationship with money is rarely experienced in isolation.
Financial Intimacy: How to Create a Healthy Relationship with Your Money and Your Mate opens the conversation on navigating finances with your partner, offering insights to build a stronger financial bond, together.
"Financial Intimacy goes beyond telling couples how to manage their debt and invest for the future; it shows couples how to make those conversations routine and painless—as they should be." —Beverly Goodman, senior editor, Smart Money Magazine